Buying A House in a Couple of Clicks
With their business geared around providing white labelled technology solutions for processing loans and mortgages, Loan Services Australia (LSA) were perfectly poised to be first to market with an online-only mortgage fullfullment brand. The ultimate goal was to provide simple, financial autonomy for a customer base that was increasingly digitally savvy.
Utilising a combination of our inhouse video production team and our user interface skillset, Deepend set about developing a prototype to take to market. The site used an ever present video based avatar, so as to increase trust and maintain a connection to what was previously only achievable in the real world. In depth user-interface studies were used to separate the mortgage application process into a series of more palatable stages, so as to maximise completion rates.