Sustainable Social Impact and Business Growth
Deepend Group comes together to deliver sustainable social impact and growth for those wanting to change.
Over the last decade, the focus on social impact and sustainability has evolved exponentially, with ESG goals and mandatories mounting up in both for-profit and non-for-profit sectors.
Given the inherent complexity of entrenched environmental and social issues, turning this ambition into impact and opportunity is no easy task. Meaningful progress requires engaging in discussions with diverse stakeholders, a systemic understanding of interconnected contexts, and a changemaker’s mindset.
Crafting a future centered on social impact and sustainability requires collaborative, out-of-the-box thinking, but the potential rewards are great.
Across the Deepend Group we have enormous passion and deep expertise across a range of projects and industries, and together with our clients we've demonstrated award-winning, social impact - highlighted in the examples below.
Case Study – ReachOut PeerChat
The mental health and wellbeing of young people is a major public health concern, with almost 40% of 16 to 24 year olds affected. However, over a million of these young people are not seeking professional support and are reporting numerous systemic barriers.
Because of this urgent need for early intervention, youth-centred services, we worked hand in hand with the ReachOut strategic design team to discover what mental health support for young people should look like to address their needs.
Together, we augmented an existing program of work to support the research, evaluation, design and build of the PeerChat communication support service as part of ReachOut’s new business strategy - creating a more relevant, accessible, non-clinical and personal mental health support service for young people. In the first six months, over 1,000 chats showed a 73% improvement in wellbeing and received an 8.2 out of 10 service rating.
Case Study – Royal Flying Doctor Service
The Royal Flying Doctor Service (RFDS) is one of the world’s largest and most comprehensive aeromedical organisations, covering the vast Australian Outback.
The RFDS invested in an on-site Visitor Experience adjacent to its headquarters in Dubbo. The tourist attraction employs dozens of local residents and is projected to attract more than 40,000 visitors per year. With tourism playing an increasingly vital role in funding the RFDS’ medical efforts, the RFDS decided it was time to develop a state-of-the-art Experience Centre website.
Deepend played a critical role in providing guidance and technical expertise towards making the RFDS site a success. This challenging project showcases some of Deepend’s greatest strengths in flexible development and positive change by design.
The History Matters Collective –
Leaders in social impact and sustainability
History Matters pairs communications consultancy with deep ESG, innovation and transformation expertise, to empower brands to unlock and communicate their mission and purpose.
Partnering with a panel of industry-leaders across sustainability, DEI, Aboriginal affairs and innovation, this approach uncovers organisational opportunities, risks and gaps, and transforms these insights into creative communications strategies, backed by organisational action, to drive positive impact and build reputation.
Corinna Fawls, Director of Reputation, HWBK
Corinna is an experienced specialist in brand reputation management and ESG, with a passion for leveraging the power of strategic engagement to drive positive social, culture and environmental impact.
Hamilton Jones, Head of Strategy, Deepend
Hamilton is a digital transformation veteran, working with organisations grappling with the reality of technology-fuelled change to gain new advantage and value by focsuing on customer need and organisational context.
Lara Dolz, Innovation Director, How to Impact
Lara is a leading behaviour change and innovation specialist, partnering with ambitious organisations to impact true transformation.
.
Our Sustainable Impact "Sense-Maker" Workshop
Delve into their inner workings of your organisation to identify opportunities where you can drive sustainable social impact and achieve business growth.
Who: Includes up to 10 participants from across your organisation or from within a specific team - anyone who is interested in uncovering opportunities or solving a current or future business challenge.
What: An interactive and structured working session to analyse and explore the depth and breadth of your organisation/team's opportunity to embrace and evolve your strategy or plans to drive sustainable social impact that also delivers revenue growth.
Deliverables: 3x Senior Consultants from our Innovation, Technology and Communications teams for half day workshop. Same day C-Suite level write-up and recommendations.
Cost: $5,400 (inc 25% Event Registrant Discount – Typically $7,200).
Proud member of the Deepend Group:
